Projects /

Sport

Offside calls in seconds, not minutes

How limb tracking and a connected ball cut average offside checks from 70 seconds to 25 in trials, before semi-automated offside went live at Qatar 2022.

Client

FIFA

Sector

Sport

Services

Data and AI, technology trials, partner management

Delivered

Limb-tracking trials, semi-automated offside, 3D replays for fans

The outcome

25s

average offside check

Average checks in trials fell from 70 seconds to 25 seconds.

<1%

offside errors

Offside errors fell to under 1%, down from 15%.

29

points tracked per player

Roof cameras tracked up to 29 body points 50 times a second, linked to a sensor in the ball.

The Challenge

VAR made offside decisions more accurate, but slower. Lines were drawn by hand while players and fans waited and every delay chipped away at trust in the result. FIFA needed decisions that were both precise and fast and a way to show fans in the stadium and at home why they were right.

WHY IT MATTERS: INDUSTRY DATA

<
1
%

Offside errors

Down from 15%

18
:1

Camera reduction

18 cameras down to 1

25
sec

Average offside check

Down from 70 seconds in trials

What we did

1

Tracked every limb

Cameras under the stadium roof tracked up to 29 points on each player’s body, 50 times a second, building a moving skeleton of every player.

2

Connected the ball

A sensor inside the ball sent data 500 times a second, so the exact moment of the kick was known, not estimated.

3

Tested before trusting it

We trialled the system at the FIFA Arab Cup 2021 and the Club World Cup in February 2022, with a dedicated assistant VAR, before it was used at a World Cup.

What happened next

Semi-automated offside was used at the FIFA World Cup Qatar 2022, with 3D animations showing fans each decision. By the 2026 World Cup each stadium had 16 tracking cameras, every player was 3D-scanned for an accurate avatar and clear offsides went straight to the on-field officials.

ACCELERATOR IN INNOVATE MORE

Want to test new tech before fans see it?

We score your top ideas, build and test working prototypes with real fans and give you a costed plan to scale what works.

We score your top ideas, build and test working prototypes with real fans and give you a costed plan to scale what works.

From 20,000 AED

From 20,000 AED

""